Liftology

Privacy Policy

  • Liftology
  • Privacy Policy

    • PRIVACY POLICY

    Last Updated: October 21, 2025

    Our Commitment to Your Privacy

    At Liftology, we understand that your privacy is important. We are committed to protecting the personal information you share with us and being transparent about how we collect, use, and safeguard your data.

    This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal information.

    1. Information We Collect

    1.1 Information You Provide to Us

    We collect information you voluntarily provide when you:

    • Request a consultation or estimate
    • Fill out contact forms on our website
    • Subscribe to our newsletter or marketing communications
    • Call or email us with inquiries
    • Apply for a franchise opportunity
    • Create an account on our website
    • Participate in surveys or promotions
      -No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties

    This information may include:

    • Name and contact information (phone number, email address, mailing address)
    • Home details (address, photos of installation areas)
    • Mobility needs and health-related information relevant to product selection
    • Financial information for financing or payment processing
    • Employment and financial information for franchise applications

    1.2 Information Collected Automatically

    When you visit our website, we automatically collect certain information:

    • IP address and device information
    • Browser type and version
    • Pages visited and time spent on our website
    • Referring website or source
    • Operating system
    • Date and time of access

    1.3 Cookies and Tracking Technologies

    We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

    • Remember your preferences and settings
    • Understand how you use our website
    • Improve website functionality and user experience
    • Deliver relevant advertising

    You can control cookie settings through your browser preferences. However, disabling cookies may limit certain features of our website.

    2. How We Use Your Information

    2.1 To Provide Our Services

    We use your information to:

    • Schedule and conduct in-home consultations
    • Prepare accurate estimates and proposals
    • Process orders and manage installations
    • Provide customer support and service
    • Communicate about your project or inquiry
    • Process payments and financing applications

    2.2 To Improve Our Services

    We analyze website usage data to:

    • Understand customer needs and preferences
    • Improve our website functionality and content
    • Develop new products and services
    • Enhance customer experience

    2.3 Marketing Communications

    With your consent, we may use your information to:

    • Send newsletters and product updates
    • Inform you about promotions and special offers
    • Share educational content about mobility solutions
    • Provide franchise opportunity information

    You may opt out of marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly.

    2.4 Legal and Safety Purposes

    We may use your information to:

    • Comply with legal obligations and regulatory requirements
    • Protect our rights and property
    • Prevent fraud and ensure security
    • Enforce our Terms and Conditions

    3. How We Share Your Information

    3.1 Service Providers

    We may share your information with trusted third-party service providers who assist us with:

    • Payment processing and financing
    • Installation and technical services
    • Customer relationship management
    • Email and marketing services
    • Website hosting and analytics
    • Background checks for installation technicians

    These service providers are contractually obligated to protect your information and may only use it for the purposes we specify.

    3.2 Business Transfers

    If Liftology is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and how it affects your personal information.

    3.3 Legal Requirements

    We may disclose your information when required by law, such as:

    • In response to court orders or legal processes
    • To comply with regulatory requirements
    • To protect our rights and safety or the rights and safety of others
    • To investigate fraud or security issues

    3.4 With Your Consent

    We may share your information with third parties when you provide explicit consent for us to do so.

    3.5 Franchise Network

    If you become a customer of a Liftology franchise location, your information may be shared with that franchise partner to facilitate your consultation, installation, and ongoing service needs.

    4. Data Security

    We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

    • Secure socket layer (SSL) encryption for data transmission
    • Restricted access to personal information on a need-to-know basis
    • Regular security assessments and updates
    • Employee training on data protection practices
    • Secure storage systems with backup and recovery procedures

    However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

    5. Data Retention

    We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

    Retention periods vary depending on the type of information and purpose:

    • Customer records: Duration of business relationship plus 7 years for warranty and legal purposes
    • Marketing communications: Until you opt out or withdraw consent
    • Website analytics: Typically 26 months
    • Franchise applications: As required by franchise regulations

    6. Your Privacy Rights

    6.1 Access and Correction

    You have the right to access the personal information we hold about you and request corrections to any inaccurate or incomplete information.

    6.2 Deletion

    You may request deletion of your personal information, subject to certain legal exceptions (such as information we are required to retain for regulatory compliance or contract fulfillment).

    6.3 Opt-Out of Marketing

    You may opt out of receiving marketing communications from us at any time by:

    • Clicking the unsubscribe link in our emails
    • Contacting us directly using the information below
    • Updating your communication preferences in your account settings

    6.4 Do Not Track

    Our website does not currently respond to “Do Not Track” signals from browsers. You can control tracking through cookie settings in your browser.

    6.5 California Privacy Rights

    If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

    • Right to know what personal information we collect, use, and share
    • Right to request deletion of your personal information
    • Right to opt out of the sale of your personal information (we do not sell personal information)
    • Right to non-discrimination for exercising your privacy rights

    To exercise these rights, please contact us using the information below.

    7. Children’s Privacy

    Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete that information promptly.

    8. Third-Party Websites

    Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

    9. International Data Transfers

    Your information may be transferred to and processed in locations outside your state or country of residence. We take appropriate safeguards to ensure your information receives adequate protection in accordance with this Privacy Policy and applicable laws.

    10. Changes to This Privacy Policy

    We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

    • Posting the updated Privacy Policy on our website
    • Updating the “Last Updated” date at the top of this policy
    • Sending email notification for significant changes (where we have your email address)

    Your continued use of our website and services after changes are posted constitutes your acceptance of the updated Privacy Policy.

    11. Contact Us

    If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

    Liftology Privacy Team [Address] Phone: (555) 123-LIFT Email: privacy@liftology.com

    For privacy-related requests (access, correction, deletion), please include:

    • Your full name
    • Contact information
    • Specific details about your request
    • Any relevant account or reference numbers

    We will respond to your request within 30 days of receipt.

    12. Consent

    By using our website and services, you consent to the collection, use, and sharing of your information as described in this Privacy Policy.

    Liftology Franchise Corporation
    244 W 300 N, Suite 100
    Salt Lake City, UT 84103
    Email: privacy@liftology.com
    Website: www.liftology.com